Marketing the Central Coast
Regional Development Australia Central Coast will partner with all levels of government, business and the greater community to develop a united regional marketing effort, and we will support events and activities that portray the positive attributes of the region. This includes working with partners to create and secure conferences, events and activities that highlight the best qualities of the Central Coast.
Throughout 2014-15, there will be a continued focus on improving the image of the region and marketing the Central Coast as a place for business investment and lifestyle.
This initiative is part of the Regional Economic and Employment Strategy (REDES) under ‘Marketing the Region as a Business Location’ and identifies specific goals:
- Build an economic identity for the Central Coast
- Develop investor and industry recognition of the Central Coast as a business location
- Ensure a coordinated approach to business attraction
- Develop marketing collateral and undertake marketing activities which promotes the regions comparative advantages
RDACC has developed website InvestCentralCoast.com which conveys the key features and opportunities that the Central Coast has to offer business owners, investors and families alike.